Liberty was born from a simple truth: women deserve to be seen. Too many of us spend years behind the scenes—raising families, building businesses, holding it all together—and somewhere along the way, we forget ourselves. Liberty is here to change that. Every photoshoot is more than images; it’s an experience of liberation, a reminder of your beauty, strength, and story.
We're Liberty. Inspiring Body Positivity, Creating Spaces where Empowerment is inevitable.
about liberty
2014
born
Whether it’s a big birthday, or simply a “because I deserve it,” our promise is the same: you will arrive as you are, and leave feeling celebrated, powerful, and deeply seen.
Your Liberty shoot isn’t posed—it’s personal. I saw early on that the more deeply I knew someone, the easier it was to tell their story in an image. How can you capture a soul without knowing its laughter, tears, and rage? I wanted to honour the wins you never stopped for, the chapters you survived, the countless ways you kept showing up even when no one noticed.
Then, quite by accident, a bright little lady named Beth held a women’s circle for the team. Everyone was in tears—it was the beginning of a new layer. With my background as a breastfeeding volunteer trained in counselling, active listening, and group dynamics, we decided to add a circle to every shoot.
We Can't Wait to Tell Your Story... here's why...
The deeper I looked, the more light appeared
Within a year I had to employ staff or shrink. Busy was not the word. It was creative chaos.
I had already built Dimples & Daisies in 2013 and loved it, but there was an uncomfortable feeling of bopredom I couldn’t ignore. In 2014, I dragged six women to a lavender field on the summer solstice, not knowing it would change everything. Two weeks later, twenty women turned up for the same shoot. I realised this was bigger than me. Liberty was never just about photographs—it was about women who had gone unseen for too long, finally stepping back into the frame. My first Liberty shoot wasn’t just theirs—it was mine too. For the first time, I felt celebration in my body.
The flow was electric, addictive and it shook me back to life. You can't vibe that high though and expect life to stay the same, within a year my marriage was over, I was free, terrified and could build anything I dreamed of...
The Story of How Liberty Began
get to know héritage better
One Powerful Dream
From one ache to be seen, Liberty has grown into a platform for women everywhere, with a vision of 100 Liberty Photographers
1-100
Countless Tears, Laughs, & Breakthroughs
Because the true measure of Liberty isn’t numbers—it’s the moments you’ll never forget.
∞
Years Creating Safe Spaces
A decade of refining the balance between photography and women’s stories.
10+
Women Photographed
Every Liberty shoot adds another story, another voice, another woman who has let herself be seen.
3k+
We believe liberation is contagious. When one woman is truly seen, it gives others permission to shine.
We believe stories save us. Every time a woman tells her truth she turns the page.
When you want to become the next version of you, it helps if you already have seen her.
We upgrade the image in your head. We want you to meet her.
— Emma, Norwich
We love therapy, but Liberty isn’t a drawn-out process.
It’s a dynamic reset button—fast, embodied, unforgettable.
The kind that smashes your ceilings and shows you how high you can really rise.
'Fuck therapy. Fuck the past. You are my therapy — I feel alive again since I met you.'
01
— Alex, Portsmouth
We like to think of your shoot as a reset button—a chance to reset your relationship with everything. From time scarcity to body rejection, from self-doubt to the quiet ways you’ve been saying “not yet” to your own life. A Liberty shoot interrupts the cycle. It’s where you stop rejecting yourself and start remembering who you really are. And when you choose our membership from just £41 a month, you don’t just press reset once—you build it into your year, giving yourself regular reminders to come back home to you.
'I never felt so free and in my body. Time went weird, I forgot everything'
02
— Amy , London
That’s what empowerment really is—not something new we hand you, but a remembering. All we want is for you to see your own power again. Because empowerment isn’t about pretending; it’s about feeling powerful in your own skin, your own story, your own life. When you step in front of the camera, you don’t just create photographs—you reclaim the parts of you that have been waiting to be seen.
'Liberty brought me back to myself, from my first shoot they reminded me that I was still in there'
03
02. boho freedom
We are obsessed..
03. warrior strength
01. fierce confidence
Visibility Heals and Confidence Blooms
Photography as Liberation
Storytelling as Reclamation
Your Story. Your Season. Your Liberty.
The Lens Becomes a Mirror
the liberty ethos
Dozens of women became hundreds, then thousands. Shoots became not just photography, but a rite of passage.
2019
Holly joined, we staffed and the roots began to grow. We found a studio at the end of the year...
2015
The first Liberty shoot: 6 women, a lavender field, a spark that became a movement. Weeks later, 20 women came. Liberty was born.
2014
Dimples & Daisies began, capturing motherhood and women in their everyday magic. Something was missing...
2013
“I realised Liberty was never just a studio—it was a platform. The dream of holding space for other people’s dreams lit me up again.
2024
The company flatlined, and I almost walked away. But in that stillness, clarity arrived.
2023
We chose to scale back, to breathe, to come home to what mattered most.
2022
We scaled quickly and took on too much, learning the hard way that bigger isn’t always better.
2020
Liberty goes global, with women stepping into the frame in cities and circles far beyond the UK.
2027
The Liberty trademark is published, and we proudly train 15 Liberty Photographers—turning vision into a growing sisterhood.
2026
We expand shoots to Paris, London, and Wales, and the Liberty trademark is officially approved—a new chapter of protection and possibility.
2025
The first four Liberty Photographers join across the UK. What began as one woman’s ache to be seen is now a movement—and a new beginning.
2025
Liberty over the years
Becoming a Liberty Photographer is more than taking photos—it’s building a business that transforms lives. You’ll learn how to run a successful photography brand with time freedom, while also gaining the skills to lead women’s circles, hold group dynamics, and create shoots that feel like celebrations of liberation. This isn’t just a career—it’s the most empowering job in the world: helping women see and celebrate themselves.